An independent consultancy working across brand strategy, creative direction and marketing leadership.

We work with founder-led businesses and brands – bringing editorial instinct and commercial rigour to questions of brand identity, audience and growth.

UF is led by Meliha von Brandt, with over a decade in the luxury sector at NET-A-PORTER, Threads Styling, and FARFETCH – helping brands define and realise their own untold futures.

– Brand Strategy

– Creative & Marketing Leadership

– Brand Partnerships